Monday, May 31, 2010

A Very Google Christmas

Suppose Google were to compile a list of its most valued customers—say all those who made Google their default search engine, Chrome their default browser, Google Earth their default mapping engine, G-mail their default mail server, Google Health their medical records organizer, Picassa their default photo editor, Blogger their default blog, and Youtube their default video outlet.

Now suppose Google were to institute a policy of sending a holiday gift to its all of its valued customers, the value of the gifts were proportional to the value of the data collected from these applications use over the course of a year. Suppose the gift chosen by Google was based on a tally of that data, processed through a series of hierarchical algorithms in order to determine what their valued customers most desired (or needed).

For how many of these valued customers would Google’s gift become the one to which they most looked forward to opening?

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